Your Message is Bigger Than Your Book.
We help it become everything it was meant to be.
For 20 years, True Potential has helped ministry and business professionals reach the world with their message. We still do. And now we build the ecosystems that make those messages multiply.
- 300+ Titles Published
- 1M+ Copies Sold
- 20+ Years Serving Ministry & Business Professionals
You have a message worth sharing. We’ve spent two decades learning how to help people like you share it — and we’re just getting started.
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We Focus on Professionals
As a professional, your goals and expectations for your book will be different. Our authors use their books to grow their ministries, promote their businesses, and reach the world with their message.
We’re Real Publisher
We’re not a self-publishing or “publishing services” company. We’re a publisher. We’ve been here since 2004, published more than 300 books for nearly 200 authors, and we’ve sold more than a million copies.
Product, Process, Platform
Successful book publishing is more than just printing books. We focus on creating the best book (product), setting it up for success from day one (process), and sharing it globally (platform).
We’re a Great Value
We make our money selling books, not authors. More than 80% of our revenue comes from book sales, our publishing fees are designed to cover only the publishing costs.
About Us
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True Potential is a full-service publishing company.
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Our focus is on ministry and business professionals.
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More than 80% of our revenue comes from selling books.
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We’re not “traditional” and we’re not a “self-publishing” company.
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For ministry and business professionals, we believe we’re a better choice.
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Your book and your ministry or business deserve a publishing model built for you.
Experience You Can Trust
We’ve spent nearly two decades and millions of dollars building our publishing skills, infrastructure, distribution network, and marketing channels; that’s what a publisher is supposed to do.
Product
Process
Platform
Reach The World With Your Message
Publishing, printing, and distributing your book is our responsibility, and that includes our team of professional editors, artists, and designers. We’re also responsible for selling your book to bookstores, major online retailers, through our own websites, and through other specialty markets like television shows, churches, and our referral partners.