FOR MINISTRY PROFESSIONALS WITH A MESSAGE TO SHARE
You Have a Message. Let’s Make Sure It Reaches the World.
Publishing built for pastors, ministry leaders, and Christian professionals — from your first draft to a message that keeps reaching readers long after launch day.
300+ Titles Published | 1 Million+ Copies Sold | Since 2004
Maybe you’re still writing. Maybe your manuscript is finished and you’re not sure what happens next. Maybe your book is already published somewhere else and it never found its audience. Wherever you are, the question is the same: how do you get a message that matters in front of the people who need it? That’s the only thing we do.
Built for Ministry Professionals — Not Celebrities
You don’t need a TV platform or a mega-church to publish with us. If you’re active in ministry, already speaking, teaching, or leading, and you have an audience that trusts your voice, we’re built for you.
We’re a Real Publisher, Not a Self-Publishing Company
More than 80% of our revenue comes from selling books, not from selling services to authors. When our business depends on your book selling, your success is our success — not a side effect of it.
You Keep 100% of Your Rights
You always own your copyright. You can leave at any time with 90 days’ notice. We earn the right to keep publishing your book every year, not because you’re locked in.
More Than Two Decades of Doing This
Since 2004, we’ve published more than 300 titles for nearly 200 authors and sold more than a million copies. We’ve already built the infrastructure — editorial, design, distribution, and marketing — so you don’t have to.
WHAT’S INCLUDED — THE MINISTRY PACKAGE *
Publishing
- Three-stage professional editing, custom interior and cover design
- A pre-publication endorsement campaign — readers are waiting on launch day, not discovering you cold
- ISBN, Library of Congress registration, and Bowker’s Books-in-Print listing, handled for you
Distribution
- Print and Kindle on Amazon, available in more than 100 countries
- Worldwide trade, e-book, and audiobook distribution — including Audible
- Your own author page and listing on True Potential’s online store
Royalties, Rights & Discounts
- 100% ownership of your rights, always
- Royalties on the full purchase price – no fees, no games
- 60% author discount on every copy you order for direct sales
Marketing
- 50 social posts, 50 promotional images, and a custom book trailer video
- Pre-publication marketing designed to drive launch-week sales
- Featured Title placement across True Potential’s channels
Author Support
- A lifetime subscription to Author Lab and one year of coaching
- Audience analysis and a plan to grow the readers you already have
- Inclusion in True Potential’s affinity platforms — more on that below
WHAT TO EXPECT - THE PUBLISHING PROCESS
AFTER YOUR BOOK PUBLISHES — THE NETWORK EFFECT
Launch Day Isn’t the Finish Line. It’s the Entry Point.
Most publishers consider their job done the day your book goes live. We consider that the beginning. Your book doesn’t just sit on a shelf waiting to be found — it becomes part of a network built to keep putting it in front of the right readers, long after launch week ends.
Depending on your message and audience, that can include placement on pentecostbooks.com and our other affinity sites — destinations readers already visit by interest, from Bible study to Christian living to Hebrew Roots. It can mean an interview and feature on the Christian Bookshow podcast, introducing your story and your message to an audience actively looking for their next read. And it always means your book stays inside True Potential’s own audience and marketing engine — not just for launch week, but for the life of the book.
This is what we mean when we say we’re not just publishing your book. We’re helping your message reach the world.
Let’s Talk About Your Book
Complete the form below and we’ll schedule a free, no-pressure manuscript consultation. We’ll talk about your message, your goals, and whether True Potential is the right publishing home for it.
WHAT OUR AUTHORS ARE SAYING
“I am grateful to call Steve Spillman a leader and a friend. My experience with Steve and True Potential has encouraged me to pursue my dreams, guided me along the journey, and challenged me to reach my desired destination. They hope we work hard and write well, but they care for us individually. True Potential has found healthy ways to merge the art of writing and communicating into today’s culture without softening truth. They use today’s methods to deliver timeless messages. I am honored to call True Potential my publisher and Steve Spillman my friend.”
I’m grateful to Steve Spillman at True Potential Publishing. Thanks for believing in my message—giving it clarity and great ‘curb appeal’—and nurturing me along. I look forward to a future filled with words. This is just the beginning.
Thank you, Steve Spillman and True Potential Media. Your passion to get God’s goodness into the hands of His people is amazing. Your encouragement to turn my dream into reality was a life changer for me. Your expertise and inexhaustible encouragement allowed me to grasp the possibility of putting hope onto paper and running with it. Thank you for bringing out the confidence I had somehow hidden away. True Potential Media made the entire process smooth and exciting, most especially for a first-time author. God bless you always in all ways.
I’m honored that you were my publisher. I got a chance to work with some great people during this process. I just want to say thank you.
“HOW SWEET IT IS! OH HAPPY DAY WHEN A REALLY NICE ROYALTY COMES!
LOTS OF LOVE & MANY BLESSINGS.”
Thank you for publishing work, talking me through my questions, coaching me often, reminding me I’m a whippersnapper, and always having an answer for “what do I do now?” Without you, Room 6060 would be a note hidden away on my laptop.
“Thank you so much True Potential Media. You have published my book for me; you have done it professionally while at the same time, making me feel like family. Thanks for giving me exactly what I wanted on the cover of my book ‘The Voice and Two Hours on Tuesday’. Thank you also being so patient when I kept calling and making changes. God Bless.”
Steve, my heart is so full of gratitude. Thanks for believing in me and trusting I would do my part. I dont like mediocrity and one of my concerns was the quality of the work. This book has excellence all over it. You are a God send. Dr. Jim Richards boasted on you so much before I signed that contract. I am eternally grateful for our partnership. Thank you again.
“Steve isn’t just my publisher, he’s my buddy. We share a deep passion to influence the world, True Potential is doing that through helping authors reach the world with their message.”
Thank you for all of your hard work, your attention to detail, and for believing in this project.
I can’t wait to get the books!!
I am so grateful for my relationship with Steve Spillman and “True Potential Publishing”. Steve has become a dear friend, and I have found the company’s name to be most fitting. The knowledge, wisdom and encouragement that Steve offers have both challenged and inspired me to reach my fullest potential as an author. True Potential’s ability to challenge authors to write well while providing the support needed to make writing enjoyable is, in my opinion, one of its greatest assets. And while True Potential partners with numerous writers, I am convinced of Steve Spillman’s commitment to my individual/personal success as an author.It’s an honor for me to call True Potential MY PUBLISHER!
“Thank you so much Steve – we can totally hear your heart!!
Thanks for loving God and loving people —“
I regularly recommend True Potential—every chance I get. “Reach the World” is a motto validated in cyber savvy, a commitment to excellence, a strong Christian presence in a sector currently in flux. The manuscript-to-market process can be confusing for a first-time novelist. This publisher can be trusted for good counsel, good results, and a sure eye for success.
When the River Meets the Sea
This is what it looks like when a message stops being a product and starts moving like water.