by Steve Spillman | Jun 22, 2017 | blog, self-publishing |
Self-Publishing is up. Book sales are down. Hmmm…. The number of self-published books entering the market each year has exploded. According to Bowker (the company responsible for issuing ISBN’s – a book’s identification number) more than 725,000 self-published...
by Steve Spillman | Feb 2, 2016 | blog, Seven Questions |
Question 6: What is my publishing budget? Publishing costs money. Have you created a budget for the financial investment of bringing your book to market? Professionally publishing, printing, distributing, marketing, and selling a book can cost $20,000 or more....
by Steve Spillman | Jan 19, 2016 | blog, Goals, Seven Questions |
Question 7: Have I chosen a publisher? Choosing the right publisher can, and often does, mean the difference between the success and failure of your book. Just like you shouldn’t wait until your book is in print to begin marketing, you shouldn’t wait until your...
by Steve Spillman | Oct 10, 2013 | blog, Marketing |
How do I find my book’s potential audience and how do I reach them? Remember last week we talked about how technology has changed the publishing world. The publishers, distributors and bookstores aren’t in control anymore. The consumer (your reader) determines which...
by Steve Spillman | Jul 16, 2013 | blog, self-publishing |
Bonus Mistake #11: It’s ‘Foreword’ not ‘Forward’ You’ve read through this e-book. Congratulations! As a prize, here’s a bonus tip for you: This mistake I didn’t list in Ten Biggest Mistakes Self-Published Authors Make, but it’s a...
by Steve Spillman | Jul 9, 2013 | blog, self-publishing |
Mistake #10: I’m an Author! My Student Days are over! I imagine you put a lot of research into writing your book. I know I did. I spent more time reading than I did writing. At almost every turn in my writing, I had to stop, research the topic, find a fact or confirm...
by Steve Spillman | Jul 2, 2013 | blog, self-publishing |
Mistake #9: I’m a Star! My Fans will Come to Me! Now that you’ve finished writing your book, now that it’s published, your job as an author is over, right? Now it’s time for you to sit back and enjoy the success your book will have among the masses and the...
by Steve Spillman | Jun 25, 2013 | blog, self-publishing |
Mistake #8: Publishers are All Crooks! I Can Represent Myself! Which brings up my next point: yes, it can seem that publishers are all crooks. Publishers are in business, and the point of business is to make a profit. And, concerning your book, your publisher is...
by Steve Spillman | Jun 18, 2013 | blog, self-publishing |
Mistake #7: I Don’t Need Distribution, I’ve Got Amazon! Okay, I just said that ‘you alone are responsible for your success.’ I get that. I started in this business as an author. Now I’m a publisher: I know better than most, the limits of ‘distribution.’ First,...