by Steve Spillman | Nov 9, 2013 | blog, Books, Marketing |
This week’s Author Tips is filled with rich content to help you either get started or substantially grow your Facebook audience. You may be tired of hearing it, but Facebook is the Social network. The platform has around 1.2 billion members and many of them may be...
by Steve Spillman | Oct 10, 2013 | blog, Marketing |
How do I find my book’s potential audience and how do I reach them? Remember last week we talked about how technology has changed the publishing world. The publishers, distributors and bookstores aren’t in control anymore. The consumer (your reader) determines which...
by Steve Spillman | Aug 1, 2013 | blog, Video Blog |
Have a Facebook Page but getting zero engagement from your fans? There are some ways that you can stir up your audience that we cover in this week’s video on how to engage your Facebook Page fans (Likes). Topics include: Time of day to post your content, what...
by Steve Spillman | Jul 25, 2013 | blog, Video Blog |
Did you know that your Facebook Page can like other Facebook Pages? You may be saying to yourself, “Why should I do that?”. There are benefits to Liking a Page as your Page: Can’t comment on another Page as your Page unless you Like it as your Page...
by Steve Spillman | Jul 18, 2013 | blog, Video Blog |
Research plays an important role in the decisions you make about your marketing. Page Insights monitor activity on your Facebook Page. They tell us what our fans are doing on our Timeline or with our messages in their News Feed. We can see their online activity, such...
by Steve Spillman | Jul 11, 2013 | blog, Video Blog |
The most fundmental way to increase your number of Likes to your Facebook Page is inviting your personal friends. The Invite Friends function provides multiple segmenting options including offering friends you interact with frequently, friends who are local to your...
by Steve Spillman | Jul 4, 2013 | blog, Video Blog |
Happy fourth of July! I pray that you are enjoying a great day with your family. Why not blog about it and let your fans into your life? They would love it! One way to do that is Facebook Notes. Facebook Page Notes are used to publish content that is too large to...
by Steve Spillman | Jun 20, 2013 | blog, Video Blog |
Do you have any Milestones in your life, your book, your product, your company that you want to highlight on your Facebook page? Milestones are the answer. Watch this video to learn the basics of how to create Milestones. The tips for creating engagement are the same...
by Steve Spillman | Jun 13, 2013 | blog, Video Blog |
When you want to get your friends, fans, or family members together, creating an event on your Facebook page is one way to let everyone know about it. Facebook events allow you to post information about something that is taking place in the future. Using this function...
